In this next installment of the Eight Traits series, we dive into one of the most misunderstood (and underused) leadership skills: Coaching.

Everyone thinks they’re coaching because they give feedback or advice. But real coaching? It’s about helping people think better, not just telling them what to do.

If you want a team of independent thinkers—not task rabbits—this one’s a must.

Grab my free impact coaching framework ebook.

Grab a copy of my books, Capitalizing Your Technology and  The Tech Executive Operating System.

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For any questions or comments, reach out to me directly: aviv@avivbenyosef.com